Consumers are looking for brands that align with their lifestyles — including taking a stance on climate change. Showcase your commitment with the PLANET FWD is Carbon Neutral Seal.
Every action counts. That’s why we have developed a best-in-class standard for carbon neutrality. Ensuring that brands that work with PLANET FWD are creating real impact.
Calculate cradle-to-grave greenhouse gas emissions in alignment with global LCA standards
Establish a plan for emissions reductions and climate action that is specific, verifiable and time bound
Offset unavoidable emissions with carbon credits that meet PLANET FWD'S criteria for additionality, quantification, permanence, registration, and social and environmental impacts
Communicate carbon neutrality commitments in keeping with PLANET FWD guidelines to support transparency and prevent consumer confusion
in carbon labeling